TORONTO, Nov. 11, 2021 – TruCash, a leading payments provider, has partnered with Veteran Services USA (VSUSA) to bring significant discounts and rewards points to U.S. veterans, bolstered by a revolutionary payment product. VSUSA Prepaid Debit Cards will give cashback to cardholders, among other benefits, including discount prescription savings at over 63,000 participating pharmacies. Members can show their personalized metal cards at pharmacies and receive markdowns to alleviate expenses.
“This partnership is a significant step in founding the VSUSA financial ecosystem supporting our U.S. Veterans and various forthcoming products,” said Charles Everhardt, Principal and Co-Founder of VSUSA. “TruCash is a key partner with over seven million customers and our organizations together are poised to innovate in the affinity debit card market.”
VSUSA Prepaid Debit Cards will be supplied by TruCash and distributed to program members upon registration. The dual-interface debit cards integrate with the VSUSA Wallet app, where users can view transaction history, load funds, and collect VSUSA Coins with each purchase. Cardholders can also convert coins to cash in real-time to redeem at millions of merchants.
“We are proud to support VSUSA with a product that combines rewards, discounts, and financial services geared towards veterans. This is only the beginning of the program, and we look forward to our collective future,” said Diana Fletcher, President of TruCash Group.
The payment program will launch in early 2022, but pre-registration opens on Veterans Day—the November 11th holiday honouring military service. VSUSA and TruCash will introduce new promotions and discounts in the new year to continue growing the services offered to customers. To pre-register for the VSUSA Prepaid Debit Card, visit vsusa.trucash.com.
TruCash revolutionizes digital payments and loyalty to help businesses drive growth. Our award-winning payments platform integrates prepaid cards, mobile wallets and APIs with end-to-end customization. With over 30 years of industry experience, we bring flexible payment solutions to leading brands and millions of cardholders worldwide.
About Veteran Services USA
Veteran Services USA (VSUSA) is a non-profit organization that empowers Veterans and Seniors by offering services designed to build successful life transitions with access to workforce and independent housing; health services; and social service programs in communities across the United States. For transitioning Service Members, Veterans & Families, VSUSA seeks to provide educational programs featuring innovative training, counseling, and career connections through robust public-private partnerships, applying proven community and strength-based approaches to building resilience, treating trauma, and preventing suicide. For more information, visit vsusa.org.