Tru, is an Canadian-based, female-led Marketing company set on a mission to disrupt and innovate the worldwide payment ecosystem using our innovative bank-agnostic FinTech platform.
We re-imagine loyalty and payments combining 30+ years experience with the vast capabilities of our bank-agnostic FinTech platform.
The Tru Prepaid Card is not a credit card. It is a prepaid, stored value payment card. Once funds are deposited on your card, you can make purchases, in-store or online, for goods and services at millions of locations worldwide where Visa® is accepted, subject to our Partner Bank restrictions.
Our company aims to build smarter, best-in-class disbursement solutions using the latest in fintech technology designed to deliver more rewarding, user friendly-experiences, that impact both the well-being and daily lives of our clients and customers, all from a single source.
In 2001, our founders had the vision to enhance traditional rewards and loyalty—one that provided real-time gratification while helping businesses reduce inefficiencies and gain a clearer understanding of their clients.
Today, we work with a growing network of over 500 brands across different industries, helping them manage and disburse billions of dollars to over millions of cardholders worldwide.
- Award Winning Provider
- Prepaid Industry Pioneer
- Proprietary Technology
- Partnership Approach
- Personal Touch
- Cash Access
The cards can be used everywhere, including ATMs and retail outlets. Organizations providing the cards can configure the program to allow or restrict cash access and certain merchant categories, if desired.
The cards can be reloaded up to a maximum balance of $2,500 at any given time. Organizations can continue their support by adding funds as needed (can be extended if required)
- MCC Restrictions
The card can have Merchant Category Code (MCC) restrictions, allowing purchases to be limited to specific merchant types based on each individual partner’s needs and/or requests.
- Virtual Card Option
With Virtual cards, recipients can immediately collect and use a virtual card online.
- Earn Cash-back
For every purchase you make, at hundreds of eligible merchant locations, you will earn FREE points on your card that convert to cash.
- TruWallet Built-In
Extend payment features and card management while gaining an extra added layer of security protection.