Tru Universe Reinvents Transit Payments with Customized Visa Prepaid Cards

Tru Universe, a leading financial technology company, announces a groundbreaking solution to streamline payments for transit innovators. Leveraging customized Visa®️ Prepaid Cards, Tru Universe is empowering businesses in the transit sector to optimize their financial operations like never before.

In an era marked by unprecedented advancements in transportation technology, transit innovators face numerous challenges, particularly in managing payments efficiently. Tru Universe recognizes this need and has developed a tailored solution that simplifies the payment pathway for transit visionaries.

By providing customizable Visa®️ Prepaid Cards, Tru Universe offers transit innovators the flexibility they require to manage their expenses effectively.  The customized Tru Universe prepaid cards can be used  for purchasing equipment, paying for suppliers, making local travel more convenient, or rewarding employees. As a company, the fintech giant emphasizes solutions, ensuring seamless transactions and greater financial control.

“Transportation is a big part of our lives and at Tru Universe we acknowledge that and make extra efforts to create a straightforward payment platform for all commuters when working with clients.  The ease with which one card can accommodate payment for all types of transportation needs is the solution every overwhelmed traveler needs. With Tru prepaid transit cards, we can make it possible to use the same card to pay for trains, buses, rideshares, and other transportation expenses,” says Mira Tzur, Senior Vice President at Tru Universe. 

Key features of Tru Universe’s solution include:

Customization: Transit innovators can personalize their Visa®️ Prepaid Cards with their brand logo and design, enhancing brand visibility and recognition.

Expense Management: With real-time tracking and reporting capabilities, businesses can monitor and manage their expenses efficiently, minimizing errors and maximizing savings.

Security: Built-in security features, including EMV chip technology and fraud protection, ensures safe and secure transactions, providing peace of mind to transit innovators and their stakeholders.

Convenience: Tru Universe’s unique pre-paid options eliminates the need for cumbersome reimbursement processes and reduces administrative burdens, allowing transit businesses to focus on innovation and growth.

Tru Universe’s commitment to driving innovation in financial technology is evident in its latest offering, which aims to empower transit innovators to navigate the complexities of modern payment systems with ease.

The Mobility Wallet (MW)  is at  the heart of one the programs Tru Universe has created, which is a universal method of paying for different modes of transportation, like trains, buses, bikes, and ride shares.  This program is a cornerstone initiative facilitating unprecedented freedom and flexibility for participants. The MW is one of the most successful programs created by Tru Universe, seamlessly simplifying payments which are customized. 

Through the Mobility Wallet, in collaboration with a major city’s transportation agency, residents receive a prepaid debit card loaded with $150 monthly.  This financial provision empowers individuals to navigate their city’s myriad transportation options according to their preferences and needs. Whether opting for traditional modes like buses and trains, embracing the eco-friendly allure of shared e-scooters or e-bikes, or embracing the convenience of ride-hailing services like Uber or Lyft, participants exercise autonomy in their mobility choices. 

“We take the guesswork out of paying for transportation and we also customize the cards to market the companies, organizations, or government agencies that fund the card.  At Tru Universe, you can truly count on us to live by our motto, ‘Where marketing meets payments,’” explains Chris Michaelis, the Vice President of Marketing and Research.   

About Tru Universe

Tru Universe is a female led financial technology company dedicated to revolutionizing the way businesses manage their payments platforms with a proven track record of over 30 years.  With innovative solutions tailored to meet the unique needs of various industries, Tru Universe empowers businesses to thrive in a rapidly evolving digital landscape.

“We are more than just a marketing and payment company,” expresses Lisette Anciaes, “we look for holes or problems clients have when it comes to complex fintech needs related to the distribution of funds and we fill those holes or solve the problems.  One of our best programs has been in the transportation sector because we have been able to merge paying for transportation means via one easy to use Tru Universe prepaid card.” 

Payment platform inconveniences are easily resolved by Tru Universe’s in-house team, while creating new pathways for businesses to succeed in a competitive market.  With less concerns about operational tasks, businesses that work with Tru can focus on keeping their main focus on marketing and growing their brand. Partnering with Tru Universe enhances productivity because clients can rely on the responsive customer service resources provided along with the payment platform.  Along with the technology provided by Tru Universe and customizable prepaid cards, accepted everywhere Visa ®️ is accepted, the company delegates all tasks related to operating and implementing payment systems.