Tru (TruUniverse) is revolutionizing public transportation by partnering with metro systems worldwide. This collaboration goes beyond simply selling rides. The company is teaming…
Incentive travel is an important subcategory of the Meetings, Incentives, Conferences and Exhibitions (MICE) industry, used by many companies as a perk…
What is a referral program, and why are referrals important? A referral-based marketing strategy uses word-of-mouth and client recommendations to earn new…
Influencer marketing has become a powerful advertising tool, experiencing exponential growth over the past few years. Many companies have capitalized on its…